Top 6 Shopify Apps to Enhance New Product Sales
Having a good product is only a drop in the ocean when building an e-commerce store. Effective ways of truly monetizing your product, putting it in front of your target audience, incorporate having the right strategies at play with the right tools. While Shopify provides strong ground to setting up shop, choosing the right apps can significantly boost your sales and smoothen your operations.
Of more than 3,000 apps in the Shopify App Store, you'd want to find those that help your business. You would want apps that enhance functionality and drive efficiency in addition to providing critical insights so that you can grow your business. Where will you start?
In this post, I'm going to outline 6 essential Shopify apps that zero in on important areas of your business. I would detail why these applications are very important to be had by every store and how they will help you boost sales and accelerate growth.
Sales Motivator - Free Gifts
This app is a great tool to boost the performance of your Shopify store by delivering multiple-gift offers to customers. It would help increase conversion rates by motivating customers to increase spends due to the additional incentive in the form of free gifts. The 'free' makes it all, doesn't it? Well, this one capitalizes on that and converts it into sales with better customer engagement. It has deep integration with Shopify discount codes, allowing for easy implementation of many promotions, from 'Free Gift with Purchase' to 'Buy One Get One.' This feature will motivate clients to purchase more and pump up your Average Order Value and store performance in general. This application is compatible with all Shopify themes and, in addition to that, extends the possibilities of customization so that it fits into your store's design and branding perfectly. What's more, when installing the app from here, you would get an additional 10% discount on your subscription.
Buy now or Pay more
Customers need a trigger that will drive them toward a purchase decision, especially in a situation where a product is launched without social proof. The absence of reassurance can lead to hesitation and lost sales.
One of the smart ways to beat this challenge is through urgency creation with incentives for early buyers. The 'Buy Now or Pay More' app increases the price of your product after a predetermined number of sales, incrementally. It rewards the early adopters who take chances on your product and helps boost your conversion rate.
Using this, you can sell faster and earlier, have insights into which price point your product will best sell at, and understand how much customers will be willing to pay.
How it helps boost sales of new products: By introducing a sense of urgency, the app provides a new trigger for purchase decisions. If your product lacks reviews, give customers an extra incentive to buy now and take advantage of the lower price.
Bundler
New products can be tough to sell on their own; now, when paired with high-performing hero products, it really can make all the difference. It allows customers to experience a product they wouldn't have purchased as a stand-alone item.
Bundling increases the perceived value in customers eyes and provides the ideal launch platform for your new product.
But why pick Bundler from among the many dozen Shopify bundling apps? Apart from the 800+ 5-star reviews and a premium plan worth $6.99, Bundler is just plain silly to set up and configure. Using Bundler, you can generate mix-and-match bundles and provide a discount for products that customers often purchase together. On top of that, it implements bundle upsells compatible with subscriptions, aimed at pushing average order value and boosting sales.
How it Boosts Sales of New Products: Matcher of bundler pairs your new product up with the best-selling items to increase order value and really creates momentum for the new product. In doing this, your new product will ride on the popularity that's been established by your existing line.
Giftkart
The art of selling a product is one thing, and retaining customers is another. Effective customer retention can lower customer acquisition costs and strengthen the foundation of your business.
Cashbacks in the form of gift cards or store credits can be very retentive. Unlike hefty discounts—targeted at bargain hunters—cashbacks increase the perceived value of your products and encourage upfront payments.
Cashbacks do have the effect of encouraging repeat buys and could raise your average order value if the cashbacks are set over a specific amount. Then, customers who receive these cashbacks will stick with you, immune to offers from your competition. If you offer good value instead of simple discounts, what you get is a much more committed customer base in your hands. Run a cashback campaign easily using Giftkart. You can automate campaigns with highly customized cashbacks through gift cards or specify redemption conditions. It integrates with Klaviyo and Omnisend and has been awarded 5 stars on the Shopify App Store—what any business needs to boost customer retention and drive sales.
Trustoo Product & Reviews
While one can do well without social proof, nothing is more convincing than seeing that others have already loved or benefited from your product.
Use the above-mentioned apps to derive some early traction and sales, but do make sure that you're personally writing each customer and asking for a review. Yes, those yellow stars do bring in a huge value addition and credibility boost for your product. It is not hard to understand why, looking at the vast characteristics: extremely user-friendly interface, seamless integration, and extensive customization options. You may even import reviews from AliExpress and Amazon. Because of this, Trustoo comes as the perfect tool for your Shopify launch. Guided by video tutorials, setting up is smooth and coding-free.
How it can help in selling new products: Positive reviews by other buyers upon viewing increase manyfold the chances of a new customer buying an item.
Alert me! Restock Alerts
You’ve created great offers, invested in marketing, and built up customer interest, only to run out of stock. There’s nothing worse than losing sales momentum due to inventory shortages.
This is especially in the case of new products where they order so cautiously for the first time that this leads to stockouts. Alert me! Restocking Alert! helps you monitor customer interest on merchandise that's running low.
It also offers valued analytics to know how many people are interested and when. Additionally, the app automatically emails your customers when the product is back in stock. You can provide a discount to these customers as a thank-you for their patience using GiftKart. It works with all themes and templates and offers amazing customer support.
How it boosts new product sales: Measure demand and time customer notifications so you never miss that sale, helping to keep the momentum going.
Maximize Your Store's Appeal with Top Product Sales Apps
The App Store can get overwhelming, and too many installed apps will slow down the page speed of your store. You want to choose the right apps so as to maximize your chance of scaling quickly with new products, accompanied by boosted sales. It is very important to focus on building a solid foundation and making sure you cover the basics. Combine these 6 apps together and watch your numbers rise.
